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The challenge
Create animations that stay true to Babbel’s illustration style while feeling fresh and engaging.

The approach
Reinterpret the visual language with a more handcrafted, tactile feel using subtle line wobble, reduced frame rates, and layered textures.

The outcome
A series of animations that feel distinctly Babbel, with a warmer, more crafted edge.

My role
Storyboarding, illustration and character animation, working directly with Babbel’s art director.